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COURSE DETAILS

PPC or Pay per Click is one of the major aspects of digital marketing. Pay per click is regarded as an effective way to promote your services and products. Both Microsoft Advertising and Google Ads offer PPC platforms that allow you the option to target relevant keywords and provide the most compelling offers to attract the attention of users at the correct moment. Similarly, on social media, you can use attractive ads on Instagram and Facebook to create customized audiences and manage proceedings. If carried out properly, pay per click can be really helpful for businesses in achieving the required growth and height. PPC as a service can be profitable for a digital marketing agency, resulting in bringing home a large volume of revenue annually. But that said, you need to understand PPC properly before moving on. Unless you have in-depth knowledge of PPC along with proper training, things may not reap in prospective benefits. To make things better, we are here to help. Avail our PPC training course and fulfill your dreams of earning huge revenues from Google and other notable sites.

Advanced PPC Training Course

Avail our advanced PPC training course to improve your insights into the digital marketing regime. This course is Google Adwords aligned. So naturally, you will master the details of PPC once you complete the course. Once you complete the training, you will be able to generate paid traffic to you as well as other websites while ensuring better ranking for the site in search engine ranking pages.

Syllabus : Pay Per Click Marketing Certification Course in India

  • 20+ hours of live instructor-led online classes
  • Downloadable workbook and online practice tests
  • 35+ hours of high-quality e-learning content
  • Get hands-on with industry-specific projects
  • Topics on conversion tracking, bidding, and reporting
  • Online classes in both self-assessed and guided-mode available

Course Objectives

PPC or Pay per Click is one of the most useful marketing models that can be performed through online mode. If done properly, it can be highly useful in directing traffic towards the websites being targeted. Once you avail of our advanced PPC training course, you will be trained in different aspects of paid search procedures. You will become the master of paid search campaigns, displaying compelling ads to target audiences as per their interest level and those being demonstrated through search history.

SKILLS THAT YOU WILL LEARN FROM THIS COURSE

The advanced PPC training course will help the candidates become experts in pay per click and paid search marketing procedure. Once the candidate will complete this course, s/he will be able to
  • Understand different aspects of PPC advertising
  • Have detailed knowledge of auction models related to paid search, post-click activity, and ranking algorithms.
  • Comprehend all the major differences between different search engines while identifying the impact that each of these engines can have on paid campaigns
  • Identify as well as analyze the past, present, and future PPC trends while making use of the patterns
  • Assessing the present market being shared by each search engine
  • Defining, measuring, and comparing keywords to ensure that the right ones can be used during the PPC campaigns
  • Gaining expertise in choosing keywords that will best meet the advertising model being working on
  • Identifying different campaign settings along with the pricing models being involved in the PPC
  • Gaining the ability to develop paid advertisement content along with landing pages while ensuring that they can be appropriately used while picking the right ad groups
  • Developing proper knowledge regarding the different PPC campaigns and how to analyze market trends
  • Conduct research work while tracking the necessary ROI and clicks to take all the informed business decisions
Once you subscribe, we will send you download link for Course Contents on Weekly Basis and you can watch Videos through eLearning App. We can also courier you DVD within India.
Oh! We’re in 21st Century. You can make Online Payment HERE through Debit Cards, Credit Cards or Net-Banking. Alternatively you can also Deposit Cash, Cheque or NEFT to our State Bank of India Account given below. After payment, you have to send scanned copy of Bank Receipt with your details to info@ohmdigitallearning.com

Are you a professional trying to make a move to the digital marketing field? Well, this course then can certainly be your cup of tea. In short, the PPC training program is apt for those who are planning to gain specialization in paid campaigns. However, this doesn’t restrict others from availing it. Here is a list that identifies those who can avail this training program:

  • Business Owners
  • Entrepreneurs
  • Marketing Professionals
  • Freelancers
  • Graduates
Once you complete the training, you will become eligible to take the examination. If you pass the examination with a minimum score of 60%, you will be awarded the certificate and you will become a certified PPC professional. Also, you need to complete a minimum of 85% of the course to become eligible for the examination.
This is the best time to join our training program and get going. The course will be commencing shortly and through online mode. Talk to us and learn about the EMI schemes and other payment options. Also, join now to avail discounts.

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